Why We Use Organic Cotton

Organic Cotton Crop Hoodie

It’s an exciting time for us here at Public Myth! We’ve released a brand new fabric: our organic cotton bamboo fleece. With it’s super soft hand feel, this fleece is like nothing you’ve worn before.

“This fleece retains all the benefits of bamboo while providing all the softness of the organic cotton.”

  Everyone should know what their clothing is made from, and how it was made. We’re here to help with that. While you’re probably aware of how important knowing what you’re putting in your body is, it’s just as important knowing what you’re putting on it. When we wear synthetic fabrics we risk exposing ourselves to the harmful chemicals used in production. These exposures can lead to problems such as: rashes, headaches, and dizziness. These are just a few of the reasons it’s important to go as natural as possible.

What is Organic Cotton Bamboo Fleece?

  This ethically made fabric is a blend of 60% organic cotton and 40% bamboo viscose. Milled in Montreal, it is fully sustainable and ecologically friendly. Although organic cotton is already softer than conventional cotton, the bamboo added to this fleece makes it stand out. Because of how soft and eco-friendly this fabric is, it’s incomparable to traditional fleece. Once you give this fabric a try, you’ll feel just as we did; like you’ve finally found the piece your wardrobes been missing. We know that after wearing this fleece, you’ll never want to take it off.

  This fleece has all the benefits of bamboo while providing all the softness of the organic cotton. This means that you’ll stay nice and comfy in fleece but with the durability, breathability, and temperature regulation of bamboo. Bamboo serves as an anti-bacterial and anti-fungal due to it’s possession of “bamboo kun”, a bacteriostatic property that keeps clothes fresh and odour free.

  We currently have three pieces made from this fabric: our Organic Cropped Hoodie, the Raglan 2.0 Sweatshirt, and our newly released Organic Cargo Jogger.

What is Organic Cotton?

“Growing conventional cotton uses an approximate 2,000 gallons of water more than the production of organic cotton. “

  Organic cotton is the sustainable, eco-friendly cousin of the conventional cotton everyone knows and loves. What makes it different from conventional cotton is the feeling and how it’s grown. Organic cotton is noticeably softer when compared to conventional. It’s also much more absorbent than conventional cotton. Organic cotton is hypoallergenic and won’t cause skin irritations from any leftover chemicals.

  Organic cotton is grown with non-GMO seeds and without the use of pesticides and chemicals. The chemicals used in growing conventional cotton are some of the most harmful on the planet. These chemicals and pesticides do more than contribute to bee deaths and ocean pollution, they severely impact the lives of the farmers growing the cotton. Being exposed to these agents causes cancer and other deadly diseases. In 2017, it was estimated that an approximate 200,000 people died from the toxic exposure of these pesticides.

  Aside from saving the lives of our farmers, growing cotton organically also benefits the environment. Growing conventional cotton uses an approximate 2,000 gallons of water more than the production of organic cotton. The chemicals used also impact the crops the cotton is grown in, often making them unusable for the growing other crops.

Watch the video of our new eco-friendly Raglan 2.0 Sweatshirt, made from our organic cotton bamboo fleece.

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