Sustainable Activewear Brand

Our Sustainable Activewear Brand

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COMPANY CULTURE & VALUES :

For an overview on the Public Myth company culture and values. Please refer to the ABOUT US page to learn more about our sustainable activewear brand. You will be pleased to know that 100% of our garments are ethically-made in Vancouver, BC. Canada (in a factory down the street from our HQ!)

– MINIMAL WASTE MANUFACTURING

– ENVIRONMENTALLY-FRIENDLY PACKAGING and OPERATIONS

– QUALITY SEWING/CONSTRUCTION/FABRIC  to ensure customers can feel good about investing in sustainability. By building a wardrobe that will last for years and in-turn reduce textile waste in landfills, and prevent over-consumption.

– HEALTH, WELLNESS, FITNESS define the purpose of our collections. While many women appreciate the versatile athleisure component to our designs. We ultimately curate styles for women who love to move their bodies. Also to those who want to feel comfortable and confident.

– NON-NEGOTIABLE STYLE  We want it all — investing in ethically-made slow-fashion should never sacrifice style.  The Public Myth aesthetic is recognized around the world by style-conscious women who appreciate flattering luxury fashions as much as they value responsible manufacturing.

Sustainable Activewear Brand.
Bamboo Crop Tops.

NOTEWORTHY FABRICS & STYLES OUR SUSTAINABLE ACTIVEWEAR BRAND USES:

Read about our premium sustainable bamboo, organic cotton and active stretch fabrics that we use for our sustainable activewear brand HERE.
BLISSFUL BAMBOO BLEND

BAMBOO POCKET PANTS and BAMBOO POCKET LEGGINGS which are the Eco-friendly luxurious bamboo “cult classic” styles that launched Public Myth internationally. These are also perfect for capsule wardrobes. They can be worn for work, yoga, lounging, fitness and can even be dressed up.

ORGANIC COTTON /BAMBOO BLEND

We created three new styles with this soft, sustainable fabric that is milled in Montreal. The ORGANIC CARGO JOGGER which has a modern, tailored cut, the ORGANIC CROP HOODIE with raw edging and purposeful design details, and the RAGLAN 2.0 SWEATSHIRT which was brought back by popular demand.

TENCEL™ LYOCELL

A Tencel™ Lyocell collection made in gorgeous sustainable fabric that is naturally soft and breathable. If there ever was an athleisure piece that is perfect for capsule wardrobes, the Tencel Jogger is a day-to-night style. It can be dressed up with heels, a cami bra and a blazer, or worn with sneakers, crop top and a hoodie for a more casual look.

INTENTIONAL DESIGN FEATURES

FUNCTIONAL, SECURE WAISTBANDS:  we perfected the form and function of our high-waisited bottoms through the use reinforced multi-layer fabric panels that offer comfort and staying power without digging in.
RAW HEM PANT STYLES:  our customers appreciate the ability to self-hem select, popular bamboo pant styles and tops.
SIGNATURE DETAILING:   At a glance our fashions exude simplicity. Take a closer look and you’ll see the intricate and darling little details that were crafted with intention. From raw-edge patch pocket styling to ergonomic thumbhole cuffs, It’s the little things that help our brand raise the bar in luxury lifestyle wear.

Read about the difference between Bamboo and Tencel Lyocell.


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